Face book, the famous social consultancy and promoter of digital marketing medium site celebrates its success of reaching 500 million users worldwide. According to the official notice made by the company itself, the frequency of its usage and popularity has reached to the level where one out of every third person has turned to use face book.
In the quest of expanding their digital marketing base, which took just last five months; the number rose to 100 million. On a much larger scale, around 8 percentage of world population is investing and using digital marketing in the form of Face Book.
As stated by Face Book agency sources, U.S leads the race of largest digital marketing users followed by Britain. At number three is Indonesia and then Turkey. As Face Book image of being high teenage users digital marketing medium is totally challenged by the percentage user’s age in Britain. Though age group of 18-25 makes the bigger chunk but 25 years of people and those above 25 are the bigger users of digital marketing social site while those above 35 equals 38.2 percent.
Older population also makes big market for Face Book in U.S as well as in Britain. Those above 55 years of age total 7.36 percent. The rate is astonishing when compared with other countries like France and Indonesia. 7.36 percent usage rate by adult above 55 years is two times when comparing with France and as more as 12 times than Indonesia.
There is an equal distribution of gender when comes the question of digital marketing usage in Britain. The difference is very slight as of 2.2 percent, where women are little higher in getting benefit from this social consultancy means as compared to men.
If take into consideration other British countries, Turkey surpass all others. It has been noted by Face Book Company that if the total number of subscribers of Germany, Sweden, Norway, Finland and Denmark are added, then they become equal to Turkey users number which is 20.4 million. This figure was taken in April so there might be slight difference today.
While in Asia, India lead with 7.7 million members and in other continent like Australia has 7.9 digital marketing base users. There is an unusual trend seen by the Face Book working agency in the past few years. Though the overall growth rate of registered subscribers is declining in both U.S and Britain but at the same time more and more number of subscribers are coming from Britain. Now the focus and attention of face Book is towards Asian countries, especially after studying digital marketing trends of users in Russia, which are doubling every month.
Despite the growing Asian market, Face Book users still lead in North America with 126 million subscribers followed by Europe having 101 million. Asia makes third with 77 million users. In Africa 9 million, then 31 million South America and finally Oceania and Australia with 9 million users.
Qudos Digital is a leading Digital Marketing Company and can be contacted on 0845-388-5583 or info@qudosdigital.co.uk












